Iconic Chapel Street Fashion Boutique Business Sale SV1560

$80,000

Trading successfully for 14+ years on Melbourne's world-famous Chapel Street. This boutique offers "Effortless Style for the Modern Woman" with a loyal customer base and strong brand recognition.

GENUINE RETIREMENT SALE - Owner stepping back after building a thriving business. Perfect for a digital-savvy entrepreneur ready to grow the online side!

Key Highlights

-       14+ years established on Chapel Street, Australia's premier fashion destination

-       Prime corner shop with superior window exposure on two sides

-       Exceptional lease at $60K per year with NO outgoings (save $15K compared to typical Chapel Street rents)

-       2-year lease renewed in October 2025 with excellent landlord relationship

-       Currently profitable with strong margins and improving performance

-       Proven online potential with documented historical success

-       Loyal customer base built over 14 years with repeat buyers

-       Turn-key operation with established suppliers, systems, and Shopify store

-       Tourist location in a 980+ shop precinct with constant foot traffic

-       Training included with full handover support (2-4 weeks)

The Opportunity

Location Advantage: Chapel Street is Melbourne's fashion capital and internationally recognized shopping destination with 170+ years of retail heritage. Home to iconic brands like Gorman, Scanlan Theodore, and Country Road. This premium location provides significant competitive advantage.

Corner Shop Premium: Superior visibility with dual side windows. Most Chapel Street shops have standard frontage. This corner position dramatically increases exposure.

Unbeatable Lease: $60K per year, all-inclusive with NO outgoings. Competitors pay $60K + $15K outgoings = $75K total. This business saves $15,000 annually.

Digital Goldmine: Owner scaled back marketing for retirement. Massive opportunity for tech-savvy buyer to restore online presence through social media, e-commerce optimization, and digital marketing.

The Brand: Known for hand-picked contemporary fashion, signature boots and bags with international appeal. Shopify platform ready for reactivation.

Perfect For

-       E-commerce specialists

-       Social media influencers

-       Digital marketing professionals

-       Fashion entrepreneurs

-       Owner-operators

-       Business partnerships or couples

No fashion experience required - all systems are in place!

What's Included

-       Business name and branding

-       Complete inventory (~$35-40K at cost, included in SAV)

-       POS equipment and systems

-       Shopify e-commerce website

-       Social media accounts (Instagram, Facebook)

-       14-year customer database of 10,000+

-       Supplier relationships

-       Lease assignment (2 years remaining) with supportive landlord

-       Training and transition support

Why This Won't Last Long

-       Rare Chapel Street opportunity

-       Incredible lease terms ($15K annual savings)

-       14 years established with proven track record

-       Low entry price for premium location

-       Clear digital growth path

-       Genuine retirement with full support

-       Turn-key, profitable operation

Investment Summary

Purchase Price: $80,000+SAV

Details

Suburb South Yarra
Property Type Business
Category Retail, Retail, Beauty/Health

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